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Articles tagged 'marketing'

Google Data Collection Research Madness

Posted on 23.Aug 2018 | Tags marketing bigdata

Digital Content Next (DCN) - which is providing research and insights on current and emerging industry topics - released a very interesting report about Google’s data collection research by professor Douglas C. Schmidt of the Vanderbilt University. S... Read More

An Overview Of GDPR’s Consenting Law Impact On Marketers

Posted on 31.Mar 2018 | Tags gdpr marketing

The article of David Crane, provides a good overview on the necessary actions a marketing department of a company has to take in order to be compliant with the European GDPR law. It covers topics like Web Forms Events 3rd-Party Lead Gen Channel Partn... Read More